Thursday, March 28, 2013

Comcast pulls local stores’ commercials over gun policy

From: Washington Examiner

Comcast is slowly but surely erasing guns from all its advertising, and shop owners in Georgia are the latest to be told their ads will be pulled if they don’t take out all reference to weapons.

Ray Reynolds owns United Loan and Firearms, a pawn shop in Augusta. He told the Augusta Chronicle on Monday he was notified last week that his ads would bReynolweapons, musical instruments and other items.

Walden’s Outdoors in Martinez sells sells archery equipment and firearms, and has also advertised for several years with Comcast. Owner Eddie Walden found out Monday that his commercials also will be pulled if he doesn’t remove weapons from his ads.

“I think it’s wrong,” Walden told the Chronicle. “I look at it as a free-speech thing.”

Comcast has offered to redo Walden’s ad for free, but he said he’s unsure whether he’ll continue advertising with them.

“I’ve got to look at the principle of it,” he said. “Do I want to support them if they’re going to be anti what I’m doing?”

Advertisers in California and Michigan reported last month that their ads were being pulled or canceled for the same reason.

Comcast says their policy was put in place after the company purchased NBCUniversal in February. Comcast’s statement has been the same in every case from Los Angeles to Augusta:

“Consistent with long standing NBC policies, Comcast Spotlight has decided it will not accept new advertising for firearms or weapons moving forward. This policy aligns us with the guidelines in place at many media organizations.”

The company has not addressed why its policy addresses new advertising, but current advertisements are being pulled.

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